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	<title>Comments on: Price, Quantity, Quality</title>
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		<title>By: Rog</title>
		<link>http://www.killtenrats.com/2009/04/19/price-quantity-quality/comment-page-1/#comment-30722</link>
		<dc:creator>Rog</dc:creator>
		<pubDate>Mon, 20 Apr 2009 02:10:39 +0000</pubDate>
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		<description>Quote: &lt;em&gt;On most products, people are most sensitive to price differences, then quantity, then quality.&lt;/em&gt;

This is unfortunate, but realized over the years as it became more and more obvious that most purchases are based on the psychology of the moment. &#039;Impulse&#039; shopping trumps repeat / loyal customers.

I think though, that if it weren&#039;t for our competitive shares approach to capitalism, there would still be more room for quality and repeat purchasing. There&#039;s some still, but you&#039;re only as good as your last product. And the competition drives cost-reduction, which lends itself to sameness in products. I guess we could blame a bit of the Ford approach to capitalism too, always dealing in bulk production.

When the measurement for success is &lt;em&gt;Marketshare&lt;/em&gt;, bulk cheaply made / sold product always wins out.</description>
		<content:encoded><![CDATA[<p>Quote: <em>On most products, people are most sensitive to price differences, then quantity, then quality.</em></p>
<p>This is unfortunate, but realized over the years as it became more and more obvious that most purchases are based on the psychology of the moment. &#8216;Impulse&#8217; shopping trumps repeat / loyal customers.</p>
<p>I think though, that if it weren&#8217;t for our competitive shares approach to capitalism, there would still be more room for quality and repeat purchasing. There&#8217;s some still, but you&#8217;re only as good as your last product. And the competition drives cost-reduction, which lends itself to sameness in products. I guess we could blame a bit of the Ford approach to capitalism too, always dealing in bulk production.</p>
<p>When the measurement for success is <em>Marketshare</em>, bulk cheaply made / sold product always wins out.</p>
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