Yep. That’s right. Activision and Blizzard merging
Wow. I’m not quite sure what I think about this right now, although I’ll probably comment on it on my personal blog from the business perspective.
The gamer half of me is a bit perplexed though. Blizzard probably realizes they can’t rely on their Warcraft/Starcraft franchise forever and simply can’t come up with any good new ideas. Activision might be a good source of established IP and franchises, but it has quite a checkered history. I almost feel like Activision just won the lottery here and Blizzard could have had better merger partners.
The one thing I am thankful for though, is that they did not merge with EA. Because as you all know, EA has the touch of death. The only people that win in a EA acquisition are a few execs. Everyone else gets a wedgie and kick in the mouth.
More commentary later…