Should we care about that title and who can usefully claim it?
Some argue that Sturgeon’s Revelation applies within creators’ works, not between creators. That is, if someone wrote one really good book, odds are that s/he will still only write one really good book; authors who are good authors rather than people who wrote a good book would be the 10% of Sturgeon’s 10%. And indeed, we see many successful things that lead to disappointing follow-ups. But most of us seem to apply the heuristic that the creators of something we like will probably create other things we like. Arkham Asylum was good, Arkham City was great.
But then there was Arkham Origins, which took some good from Arkham City and mixed in manure. “Your manuscript is both good and original; but the part that is good is not original, and the part that is original is not good.” Well, we blame that on having a different development team. But if you played Diablo II, there is a good chance you played Diablo III, which is a sequel from the same company but with an almost (?) complete turnover of key staff. Torchlight II might have had a better claim to being the sequel to Diablo II.
Let’s assume you place some weight on “from the makers of”; I cannot imagine all those movie trailers would use the phrase if no one did. Who should you care about? It was a running joke a few years back that developers were hiring janitors from Blizzard and slapping “from the makers of World of Warcraft!” on their homepages. Every company has turnover, and I don’t know if the people left are the ones who made the good parts of the game or the bad ones. I don’t know if the big name at the top really is a visionary leader or just happened to have the good luck of having a team member with a great idea. Recognizing great ideas is a skill, but once you’re successful, it’s easy to start thinking all your ideas are great ideas.
Some names I’ll trust, like Sid Meier. Development companies and series are increasingly losing my trust because [insert your favorite hated sequel here]. In our MMO world, you have the disconnect between the original developers and live team, such that the game you bought and the game two years later can be rather surprisingly different for the same game on the same engine.
Even if I were to never pre-order a title again and rely on reviews