There are two ways blogs die. The most common is for the blogger to simply stop posting. Sure, the activity seemed fun for the first five or so times, but then it felt like work. There is another way. A darker way. It’s when the blogger has decided something important. Something that changes things. Suddenly the articles and stories the readers were used to become overshadowed by the other thing.Â
In our little arena, if a blogger merely switches games people will unsubscribe but the blog is not dying. One good example is when Syncaine at Hardcore Casual became a Darkfall crusader. Post after post was filled with Darkfall ambushes, tactics, and alliances. I did not unsub from the RSS feed because I love stories coming from sandbox-style MMOs and it is an excellent blog, but I am sure some people (read: WoW tourists, wink, wink) did. He has since come back around to providing healthy, acidic commentary on other games, but will those that unsub’d come back? That is the biggest determination I have to make when I unsubscribe from a blog. Do I ever want to come back?
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